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Ellen DeGeneres Teams up with Walmart for New Denim-Focused Clothing Line

Walmart is partnering with Ellen DeGeneres on a new clothing line as the retailer looks to bulk up its apparel brands in stores and online to compete with the likes of Amazon and Target. The move builds on Walmart's partnership with Lord & Taylor that was rolled out earlier this year on Walmart.com. Walmart also recently started selling in-house apparel brands for women, kids and plus sizes.