The proliferation of celebrity beauty brands is still going strong. On Tuesday, WWD reported that the latest star to get into the cosmetics business is 15-year-old Millie Bobby Brown of "Stranger Things" fame. Dubbed Florence by Mills, the range will offer color cosmetics and skin care that caters to Brown's peers, the Gen Z consumer base companies are so earnestly clamoring to reach of late.
Kanye West is adding a fashion line to his portfolio. The musician and designer has filed a trademark for “Sunday Service,” the name of his weekly concerts where he gathers a choir to sing gospel versions of his songs.